●Unit 1 Basic Knowledge of Business Letter Writing
●Lesson 1 AnIntroduction to Business Letter Writing
●Lesson 2 Layout of aBusiness Letter
●Lesson 3 Writing Principles of a BusinessLetter
●Unit 2 Establishing Business Relations
●Lesson 1 CompanyProfile
●Lesson 2 Self-introduction by Exporter
●Lesson 3 (1)Importer Writes to Exporter
●(2)Reply to the Above
●Writing Practice
●Useful Sentences
●Unit 3 Enquiries and Replies
●Lesson 1 (1)General Enquiry
●(2)Reply to the Above
●Lesson 2 (1)Order Enquiry
●(2)Reply to the Above
●Lesson 3 (1)Status Enquiry
●(2)Reply to the Above
●Writing Practice
●Useful Sentences......
內容簡介
《實用商務英語函電(附光盤)》按照商務活動的全流程,以針織服裝為主題商品,按照靠前貿易進出口流程的主要環節和內容逐一呈現相關知識和例函。本書每章分三課,環環遞進,業務步驟清晰,既詳介了商務信函的特點、主要構成、基本格式和寫作原則,又輔之以注釋和練習,幫助學習者加深理解和鞏固所學內容。本書附有課件,內容以教材為基礎,並有所補充和拓展,方便教學與自學。
本書適用於商務英語、靠前商務、外經貿、涉外文秘等專業的本、專科學生,也可作為對該門課程有興趣的其他專業的輔修教材及從事商務的人員的自學材料。