《國際管理——跨國與跨文化管理（英文版第8版）（國際商務經典叢書；教育部經濟管理類雙語教學課程用書）》是一本英文影印版教材，原著是美國國際商務專家德雷斯凱教授編寫的一本經典教材。全書深入探討了管理者在動態變化的全球環境下，如何進行有效的經營和管理，特別強調了文化因素對國際化經營和管理的影響。共分四個部分：全球管理者的環境、全球管理的文化情境、國際及全球運營戰略的制定和執行、全球人力資源管理。
該書不僅適合用作工商管理、國際商務等專業本科生、研究生和MBA學員教材，同樣也是從事國際企業經營管理的企業領導者們的經典案頭書。
《國際管理——跨國與跨文化管理（英文版第8版）（國際商務經典叢書；教育部經濟管理類雙語教學課程用書）》適合用作高校經管專業本科生、研究生的雙語教學或全英教學課程教材。

海倫·德雷斯凱（Helen Deresky）國際商務與戰略管理資深學者，美國紐約州立大學Plattsburgh分校榮譽退休教授，曾擔任該校國際商務項目主任，在Strategic Management Journal,Organizational Dynamics，Journal of Business Education等國際學術期刊上發表論文多篇。

• 
• 
• 
• 

前言
第1部分 全球管理者的環境
第1章 政治、經濟、法律和科技環境評估
第2章 社會責任、倫理與可持續發展

第2部分 全球管理的文化情境
第3章 理解文化的角色
第4章 跨文化溝通
第5章 跨文化談判與決策制定

第3部分 國際及全球運營戰略的制定和執行
第6章 制定戰略
第7章 戰略實施：戰略聯盟、小企業和新興經濟體的公司
第8章 組織結構和控制繫統

第4部分 全球人力資源管理
第9章 全球化運作中的員工雇用、培養和薪酬
第10章 培養全球管理精英
第11章 激勵和領導

術語表

EIGHTH EDITION CHANGES
Comprehensive cases：11 of the 12 comprehensive cases are new and current; one is a popular one from the seventh edition. The case selection provides increased coverage of emerging markets and high-technology companies. A range of topics and geographic locations is included， as well as an interactive Ethics Role Playing Case.
Integrative Section： There are two new comprehensive cases in the Integrative sec-tion that are exciting because they cover topics from throughout the book： Mahin-dra and Mahindra， an "emerging" giant， and the Volkswagen-Suzuki breakup.In addition， the popular Integrative Term Project has been retained.
A new feature box called "Under the Lens" has been added-one or two in each chapter. This feature gives an in-depth look at important aspects of the chapter subjects，including， for example， "Doing Business in Brazil，" "How Feng Shui Affects Busi-ness，" "Negotiations and Decisions to Save the Eurozone System：' and "How SMEs Can Internationalize."
Maps added throughout.
Chapter-Opening Profiles： Nine of the 11 Opening Profiles are new， keeping two favorites. Examples are "The Globalization of Risk，" and "The Impact of Social Media on Global Business."
Cbapter-Ending Cases： There are eight new chapter-ending cases， keeping three favorites. Examples are "Apple's IPhone-Not 'Made in America，"' and "Facebook's Continued Negotiations in China."
All of the "Comparative Management in Focus" sections have been revised and updated.These provide in-depth comparative applications of chapter topics in a broad range of specific countries or regions.
All of the "Management in Action" boxes have been replaced or updated.
New coverage of the global economic crisis and its effects on strategy has been added throughout the eighth edition.
Updated coverage of developments in globalization and its growing nationalist backlash.'
Expanded and updated coverage of management issues regarding emerging market econonues-in particular China，lndia， Brazil， and Russia.
Expanded section on strategies for emerging markets.
Added and expanded sections on small businesses and strategies for SMEs.
Expanded sections on "born global" companies and on strategy models.
NEW research data added on expatriate assignments and relocation.
The eighth edition of International Management： Managing Across Borders and Cultures prepares students and practicing managers for careers in a dynamic global environment wherein they will be responsible for effective strategic， organizational， and interpersonal manage-ment. While managing within intemational and cross-cultural contexts has been the focus of this text since the first edition， the eighth edition portrays the burgeoning level， scope， and complexity of intemational business facing managers in the twenty-first century. The eighth edition explores how recent developments and trends within a hypercompetitive global arena present managers with challenging situations; it guides the reader as to what actions to take， and how to develop the skills necessary to design and implement global strategies， to conduct effective cross-national interactions， and to manage daily operations in foreign subsidiaries. Companies of all sizes wish-ing to operate overseas are faced with varied and dynamic environments in which they must accurately assess the political， legal， technological， competitive， and cultural factors that shape their strategies and operations. The fate of overseas operations depends greatly on the interna-tional manager's cultural skills and sensitivity， as well as the ability to carry out the company's strategy within the context of the host country's business practices.
In the eighth edition， cross-cultural management and competitive strategy are evalu-ated in the context of global changes-including the rapidly growing influence of technology，e-business， and social media on business strategy and operations， including "born globals"; the "Eurozone crisis"; the increasing trade among the Americas; and the emerging markets and rapidly growing economies in Asia-that require new management applications. In the eighth edition we have added focus on how rapidly developing economies， in particular the "BRICS，"present the manager with challenging strategic decisions in an increasingly "flat world：' as posited by Thomas Friedman. In addition， the eighth edition includes increased emphasis on small- and medium-sized businesses and their strategies. Throughout， the text emphasizes how the variable of culture interacts with other national and international factors to affect managerial processes and behaviors. Concerns about corporate social responsibility (CSR)， sustainability，and ethics while operating in global locations are addressed at length.
This textbook is designed for undergraduate and graduate students majoring in international business or general management. Graduate students might be asked to focus more heavily on the comprehensive cases that conclude each part of the book and to complete the term project in greater detail. It is assumed， though not essential， that most students using International Manage-ment： Managing Across Borders and Cultures， Eighth Edition， will have taken a basic principles of management course. Although this text is primarily intended for business students， it is also useful for practicing managers and for students majoring in other areas， such as political science or international relations， who would benefit from a background in international management.