●Planning 規劃
UNIT 01 Planning and Budgeting for an Event
活動規劃與預算
UNIT 02 Choosing the Venue
選擇地點
UNIT 03 Handling the Agenda, Keynote Speakers & Entertainment Details
處理議程、演講嘉賓及娛樂細節
UNIT 04 Audio-visual Equipment
視聽設備
UNIT 05 Making and Responding to Invitations
發出邀請與回復邀請
UNIT 06 Promoting the Event
宣傳活動
Putting on the Event 活動登場
UNIT 07 Registration
報名
UNIT 08 Managing the Event
活動管理
UNIT 09 Taking Care of the Media
接洽媒體
UNIT 10 Putting on Tours
舉辦遊覽
Trade Shows 貿易展
UNIT 11 Choosing Which Trade Shows to Participate in
選擇想要參加的貿易展
UNIT 12 Trade Show Booths and Exhibits
貿易展展位及展品
UNIT 13 Trade Show Transportation & Logistics
貿易展的運輸與物流
UNIT 14 Matchmaking Services, Receptions, Exhibitor & Buyer Lounges
配對服務、接待、參展商及買家休息室
UNIT 15 Attracting People to Your Booth & Presenting Products
吸引人們到展位與介紹展品
UNIT 16 Negotiating the Contract and Following Up on Leads
協商合約與追蹤潛在客戶
Appendix 附錄
Terms & Definitions
專有名詞
