第 1 章 管理信息繫統的基礎 ·············· 1
1.1 信息 ··········································· 1
1.1.1 數據與信息 ···························· 1
1.1.2 信息的基本特征 ····················· 2
1.1.3 管理信息 ································ 4
1.2 管理信息繫統的概念 ················ 7
1.2.1 繫統的概念 ···························· 7
1.2.2 管理信息繫統························· 9
1.2.3 管理信息繫統的功能 ··········· 10
1.3 管理信息繫統的結構 ·············· 11
1.3.1 管理信息繫統的基本結構 ···· 12
1.3.2 基於管理層次的繫統結構 ···· 12
1.3.3 基於組織功能的繫統結構 ···· 13
1.4 管理信息繫統的發展 ·············· 13
1.4.1 諾蘭的階段模型 ··················· 14
1.4.2 今後發展的趨勢 ··················· 15
1.5 組織與信息繫統 ······················ 16
1.5.1 組織的概念 ·························· 16
1.5.2 管理信息繫統與組織的
相互影響 ······························ 16
1.6 管理信息繫統的應用 ·············· 19
1.6.1 制造資源計劃繫統 ··············· 20
案例1.1 美的集團MRP II 實施
方案 ································ 21
1.6.2 企業資源計劃繫統 ··············· 22
案例1.2 用友助恆安邁向數字制造
開啟新的三十年 ·············· 24
1.6.3 客戶關繫管理繫統 ··············· 26
案例1.3 Oracle CX 雲：數字化時代
如何提升客戶體驗 ·········· 27
1.6.4 電子商務繫統······················· 29
案例1.4 中國民航旅遊電子商務
繫統應用案例 ················· 31
思考題 ············································· 34
第 2 章 管理信息繫統的技術基礎 ···· 35
2.1 計算機繫統的組成 ·················· 35
2.1.1 計算機硬件繫統 ··················· 35
2.1.2 計算機軟件繫統 ··················· 36
2.2 數據庫技術基礎 ······················ 37
2.2.1 數據庫的相關概念 ··············· 37
2.2.2 數據模型及數據庫模式
結構 ······································ 39
2.2.3 數據倉庫和數據挖掘 ··········· 43
案例2.1 數據挖掘技術在商業
銀行中的應用 ················· 44
2.2.4 大數據管理 ·························· 45
案例2.2 紙牌屋探秘：Netflix 的
大數據煉金術 ················· 46
2.3 數據通信和網絡技術 ·············· 47
2.3.1 數據通信 ······························ 48
2.3.2 網絡技術 ······························ 49
2.3.3 網絡應用模式的發展 ··········· 53
案例2.3 邁出步——大連鋼鐵
集團企業網絡管理繫統
案例分析 ························· 54
思考題 ············································· 56
第 3 章 管理信息繫統的開發方法與
開發方式 ····························· 57
3.1 繫統開發方法 ·························· 57
3.1.1 結構化生命周期法 ··············· 57
3.1.2 原型法 ·································· 61
案例3.1 原型法在深圳地鐵自動
售檢票繫統中的應用 ······ 64
3.1.3 面向對像法 ·························· 64
現代管理信息繫統(第4 版)
IV
3.1.4 計算機輔助軟件工程法 ······· 66
3.2 繫統開發方式 ························· 68
3.2.1 自行開發方式······················· 68
3.2.2 委托開發方式······················· 68
案例3.2 河南移動通信委托開發
客戶管理繫統 ················· 69
3.2.3 聯合開發方式······················· 69
案例3.3 采用聯合開發方式失敗
的案例 ····························· 69
3.2.4 購買商品化軟件方式 ··········· 70
3.2.5 租賃方式 ······························ 70
案例3.4 濟南創弈工場科技部署
SaaS 讓客戶成交率達到
70% ·································· 71
思考題 ············································· 71
