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  • FOUR PILLARS OF INVESTING: LESSONS 4 (ISBN 9780071747059)
    該商品所屬分類:投資理財 -> 投資理財
    【市場價】
    2043-2960
    【優惠價】
    1277-1850
    【作者】 William 
    【所屬類別】 圖書  英文原版書  經管類Business  PersonalFinance圖書  投資理財  英文原版書-投資理財 
    【ISBN】9780071747059
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    內容介紹



    開本:16開
    紙張:膠版紙
    包裝:精裝

    是否套裝:否
    國際標準書號ISBN:9780071747059
    作者:William

    出版時間:2010年07月 

        
        
    "

    內容簡介
    The classic guide to constructing a solid portfolio— with out afinancial advisor!
    “With relatively little effort, you can design and assemble aninvestment portfolio that, because of its wide diversification andminimal expenses, will prove superior to the most professionallymanaged accounts. Great intelligence and good luck are notrequired.”
    William Bernstein’s commonsense approach toportfolio construction has served investors well during the pastturbulent decade—and it’s what made The Four Pillars of Investingan instant classic when it was first published nearly a decadeago.
    This down-to-earth book lays out ineasy-to-understand prose the four essential topics that everyinvestor must master: the relationship of risk and reward, thehistory of the market, the psychology of the investor and themarket, and the folly of taking financial advice from investmentsalespeople.
    Bernstein pulls back the curtain to reveal whatreally goes on in today’s financial industry as he outlines asimple program for building wealth while controlling risk.Straightforward in its presentation and generous in its real-lifeexamples, The Four Pillars of Investing presents a no-nonsensediscussion of:

    The classic guide to constructing a solid portfolio— with out a
    financial advisor!

    “With relatively little effort, you can design and assemble an
    investment portfolio that, because of its wide diversification and
    minimal expenses, will prove superior to the most professionally
    managed accounts. Great intelligence and good luck are not
    required.”

        William Bernstein’s commonsense approach to
    portfolio construction has served investors well during the past
    turbulent decade—and it’s what made The Four Pillars of Investing
    an instant classic when it was first published nearly a decade
    ago.

        This down-to-earth book lays out in
    easy-to-understand prose the four essential topics that every
    investor must master: the relationship of risk and reward, the
    history of the market, the psychology of the investor and the
    market, and the folly of taking financial advice from investment
    salespeople.

        Bernstein pulls back the curtain to reveal what
    really goes on in today’s financial industry as he outlines a
    simple program for building wealth while controlling risk.
    Straightforward in its presentation and generous in its real-life
    examples, The Four Pillars of Investing presents a no-nonsense
    discussion of:

        The art and science of mixing different asset
    classes into an effective blend

        The dangers of actively picking stocks, as
    opposed to investing in the whole market

        Behavioral finance and how state of mind can
    adversely affect decision making

        Reasons the mutual fund and brokerage
    industries, rather than your partners, are often your most direct
    competitors

        Strategies for managing all of your
    assets—savings, 401(k)s, home equity—as one portfolio

        Investing is not a destination. It is a journey,
    and along the way are stockbrokers, journalists, and mutual fund
    companies whose interests are diametrically opposed to yours.

        More relevant today than ever, The Four Pillars
    of Investing shows you how to determine your own financial
    direction and assemble an investment program with the sole goal of
    building long-term wealth for you and your family.

    作者簡介

    William J. Bernstein, Ph.D., M.D., is a neurologist and
    the cofounder of the investment management firm Efficient Frontier
    Advisors. He is the author of three finance books—The
    Intelligent Asset Allocator, The Four Pillars of Investing, and The
    Investor’s Manifesto—and two volumes of economic history,
    The Birth of Plenty and A Splendid Exchange.
    Bernstein is currently working on a history book exploring the
    effects of access to technology on human relations and
    politics.



     
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