●Human resourcesUnit 1 Staff development and training /8-11Unit 2 Job descriptions and job satisfaction /12-15Unit 3 Getting the right job /16-19Unit 4 Making contact /20-23Grammar workshop 1(Unit 1-4) /24-25MarketingUnit 5 Breaking into the market /26-29Unit 6 Launching a product /30-33Unit 7 A stand at a trade fair /34-37Unit 8 Being persuasive /38-41Grammar workshop 2(Unit 5-8) /42-43EntrepreneurshipUnit 9 Starting a business /44-47Unit 10 Financing a start-up /48-51Unit 11 Expanding to Europe /52-55Unit 12 Presenting your business idea /56-59Grammar workshop 3(Unit 9-12) /60-61Business abroadUnit 13 Arranging business travel /62-65Unit 14 Business conference /66-69Unit 15 Business meeting /70-73Unit 16 Spending the sales budget /74-77Grammar workshop 4(Unit 13-16) /78-79ChangeUnit 17 School media and business /80-83Unit 18 Business and the environment /84-87Unit 19 A staff survey /88-91Unit 20 Offshoring and outsourcing /92-95Grammar workshop 5(Unit 17-20) /96-97Customer relationsUnit 21 Customer satisfaction and loyalty /98-101Unit 22 Communication with customers /102-105Unit 23 Corresponding with customers /106-109Unit 24 Business across cultures /110-113Grammar workshop 6(Unit 21-24) /114-115Writing reference /116Word lists /125Exam skills and Exam practice/133-165Contents of exam section /133Answer key /166Transcripts /184
內容簡介
《劍橋標準商務英語教程:學生用書(第2版)》分為初、中、高三個級別。本書精選了職場中常見的六大主題,如Company profiles,Production and selling等。每個主題包含。都設置了豐富的練習,培養學生在商務英語環境中的聽、說、讀、寫各項技能。聽力材料涉及重要商務話題,包含不同口音,還原真實商務語言交流情境。口語練習提供主題情境用語,模擬職場情景進行討論,增加商務對話練習機會。閱讀活動讓學生通過原汁原味的英美報刊文章,熟悉時新的商業用語和商業報道。寫作練習提供多種寫作類型的模擬練習和寫作範例,幫助學生提升商務寫作能力。單詞列表再現學生用書中核心商務英語詞彙,並附有英文釋義,方便復習與記憶。書後附有1套BEC中級考試真題,幫助學生熟悉考試題型。附贈一本自學手冊,額外補充了詞彙、語法、閱讀、寫作練習。