●Part one Fundamentals of Practical Business English Writing
●Chapter 1 Differences between English and Chinese Writing
●Section I Different Organizational Patterns
●1. Linear Pattern and CyclicalPattern
●2. One Single Topic and Multiple Topics
●Section II Different Sentence Formation
●1. Hypotactic and Paratactic
●2. The English Hypotactic Methods
●3. The Chinese Paratactic Methods
●4. Abstract Thinking and Concrete Thinking
●5. Sentence Focusin Different Places
●6. Complex and Simplex
●Applying Your Knowledge
●Chapter 2 Using Proper Words
●Section I Types of Words
●1. FormalWordsandInformalWords
●2. Common Words and Colloquial Words
●3. GeneraIWords and Specific Words
●Section II Using Right Words for Your Meaning
●1. Denotative Meaning and Connotative Meaning......
內容簡介
本書是新世紀商務英語繫列課程教材之一。全書共分為兩大部分,一部分為英語基礎知識的寫作,涵蓋選詞、造句和段落的組織及語篇寫作等,此部分主要是面向初學者,全面繫統地介紹寫作的基本知識; 另一部分為實用商務寫作, 介紹近期新、很實用的商務報告、商務合同、信息告知性商務信函、說服性商務信函等各種商務信函的格式與範例,提供全面、具體、高效的商務公文模式範本。本書可供靠前貿易、靠前商務、英語繫等專業的本專科學生作為復合型專業英語教材使用,同時也可供具有高中以上英語水平和商務知識的自學者學習使用。