●PART 1 A Panorama 1
LECTURE 1
An Introduction to Economics 2
Texts:
Who Gets What, and How? 3
Why Do I Choose to Study Economics? 12
LECTURE 2
Approaching Microeconomics 14
Texts:
The Themes of Microeconomics 15
Markets 25
LECTURE 3
Approaching Macroeconomics 28
Texts:
Macroeconomic Goals 29
GDP—A Measure of Output 40
RESOURCES ＆ LINKS 42
PART 2 Great Minds 45
LECTURE 4
Adam Smith—Father of Economics 46
Texts:
Adam Smith and the Invisible Hand 47
Two Insights from The Wealth of Nations 56
LECTURE 5
Alfred Marshall and Neoclassical Economics 60
Texts:
The Neoclassical School—Alfred Marshall 61
Elasticity of Demand and Elasticity of Supply 71
LECTURE 6
Keynes and the Keynesian Economics 76
Texts:
The Keynesian School—John Maynard Keynes 77
Preface to The General Theory of Employment,
Interest and Money 87
RESOURCES ＆ LINKS 90
PART 3 Insights 93
LECTURE 7
Individual Decisions 94
Texts:
How Do People Make Decisions? 95
Economic Principles and Environmental Decisions 104
LECTURE 8
Market Behavior 106
Texts:
How People Interact 107
The Stock Market 116
LECTURE 9
Government Policy 120
Texts:
How Does the Economy as a Whole Work? 121
How Does Government Regulation
Affect Your Life? 130
RESOURCES ＆ LINKS 133
PART 4 Academic Study and Communication 135
LECTURE 10
Graphs 136
Texts:
Graph of the Demand Curve 137
Key Concepts and Skills 148
LECTURE 11
Research Methods 152
Texts:
The Nature of Business and Management
Research 153
Dissertation Formats in Economics 161
LECTURE 12
Research Publication 164
Texts:
Writing for Peer-Reviewed Journals 165
Types of Graduate Schools and Degrees in
Economics 176
RESOURCES ＆ LINKS 180