●CHAPTER 1 THE PROBLEM & ITS BACKGROUND
●Introduction
●Theoretical Framework
●Conceptual Framework
●Statement of the Problem
●Significance of the Study
●Scope and Limitations of the Study
●Definition of Terms
●CHAPTER 2 REVIEW OF RELATED LITERATURE & STUDIES
●Globalization
●Basic Principle of Exportation
●Theory Supporting of Exportation
●Prerequisite of Exportation
●International Marketing
●Local Literature
●Global Economic Integration
●Policies Push Away Export's Increase
●Production Capability Surplus
●Relatively Small Cardinal Number
●Advantage of the Cost......
內容簡介
本書為分析*國國產轎車能否出口菲律賓及如何出口的全英文學術專著,本書通過理論構建、問題提出、**進出口市場分析、進出口地文化背景分析對*國國產轎車目前在菲律賓市場的認知度,其在菲律賓市場上可能會遇到的阻礙及其進入菲律賓市場的具體策略提供了詳細的解析和說明,並輔以調查的具體數據和相關采訪資料。