●PART ONEMICROECONOMICS
●The Concept of Utility
●How Markets Function
●PART TWOMACROECONOMICS
●Outlays and Components of Demand
●Maeroeeonomic Policy
●PART THREESTATISTICAL ANALYSIS FOR DECISION MAKING
●Why Sample
●Basic Concepts of Hypothesis Testing
●PART FOURMANAGEMENT INFORMATION SYSTEM
●Hotel Computer Applications
●Word Processing
●PART FIVEOPERATIONS MANAGEMENT
●Order Processing
●Bring Design into the Business
●PART SIXMARKETING
●Pulling and Pushing Marketing Strategies in a Market Oriented System
●The Many Faces of Personal Selling
●PART SEVENMANAGERIAL FINANCE
●Motives for Using Debt
●部分目錄