內容簡介
Every decision made by every manager has financial implications. What are they, and how can the manager without a numbers background understand those implications? The first step is to understand the basics - from the basic vocabulary to financial statements to cash flow to valuation. J. Fred Weston, faculty leader of financial management programs at UCLA's Anderson School of Management, walks readers through the essential elements of this important area in Finance and Accounting for Nonfinancial Executives, one of the lead-off titles in the McGraw-Hill Executive Education Library. Weston puts the reader on the path to understanding with an introduction of accounting, including the regulations and financial statements that shape the field. He shows readers how to use balance sheets, income statements, and statements of cash flow. Real-world examples and case studies will help the reader visualize the importance of these documents in everyday business life. He also discusses the three main reporting measures and explains the ratios important to all executives. By walking the reader through the basics, Weston offers a concise, comprehensive guide that will help nonfinancial managers
